QSR C-Suite Shake Up

Snow globes are a lot like life . . . When left to sit on a shelf they are dull and stagnant but

when you pick a snow globe up and shake it, magical things happen and the snow globe

comes to life and is interesting.

Recently the QSR Industry has had many C-Suite shake ups & promotions, I have to
believe that this is because Companies are not satisfied with a dusty snow globe, they
are seeking change, they want a fresh prospective.  Let's face it competition is stiff right
now and everyone needs to do a better job engaging their  empowered customers, figure
out how to maximize their marketing return and optimize profits.

Since January Arby's, Firehouse Subs, Church's and most recently Sonic has made changes
to upper Management. These changes are a good thing for the brand and customers. My
prediction is that within the year we will start seeing fresh ideas and a shift  from mediocre
to a road towards greatness. When Management in the C-Suite changes everyone within the
Organization is on their toes and hopefully brings their A game.

So you want job security? You say love your job & your Company. I strongly recommend

leaving your comfort zone far behind, think from your consumers prospective, it is time to

roll up your sleeve and permanently affix your thinking cap. Become the valuable asset that

your Company cannot afford to loose.  Above all else be flexible and embrace change!